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Howard Stern May Leave Sirius for 'American Idol'

Posted by: Olga Kharif on February 08, 2010

Shock jock Howard Stern likely gave Sirius XM executives a shock on Feb. 8, when he told his radio listeners that he is considering leaving Sirius to become a judge on ‘American Idol’ when his lucrative Sirius contract expires at the end of the year.

A few weeks ago, Stern also said he’d been approached by terrestrial radio executives who want him to work for them. Radio giant Clear Channel recently told Bloomberg BusinessWeek it might be interested in hiring Stern.

By disclosing these negotiations, Stern may be trying to up the pressure on Sirius to offer him another lucrative deal. Sirius currently pays Stern, his agent and his staff $100 million a year to air Stern’s radio show on Sirius exclusively. But in the years since that contract came into effect, Sirius’s growth has slowed. And its renewed focus on financial performance may forbid writing another large check.

So, if he wants to make as much money in the future, Stern may, indeed, have to look elsewhere. ‘American Idol’ would certainly offer a lot of money — and tons of exposure.

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Reader Comments


February 8, 2010 06:02 PM

Howard, on main stream media?? If he ends up a judge on Idol it'll be obvious they've sunk to new lows to struggle for ratings. Watch them plunge if Howard is there.

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BusinessWeek writers Peter Burrows, Cliff Edwards, Olga Kharif, Aaron Ricadela, Douglas MacMillan, and Spencer Ante dig behind the headlines to analyze what’s really happening throughout the world of technology. One of the first mainstream media tech blogs, Tech Beat covers everything from tech bellwethers like Apple, Google, and Intel and emerging new leaders such as Facebook to new technologies, trends, and controversies.



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