Mobile Apps: A Waste of Money?
Posted by: Olga Kharif on February 23, 2009
Pinch Media just published an interesting report: It claims that only 30% of iPhone owners who buy an app use it the next day. Fewer than 5% of people use the app after 20 days.
What does this tell us? That most mobile apps out there aren’t useful or good enough. The first day I played with an iPhone, I downloaded about 10 apps. Only one of them proved to be well-done enough for me to use again. The rest just didn’t offer what they had promised. What has your exeprience been? How many apps have you downloaded that you’ve used for more than a day or two? What are you still using?