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No Such Thing As Corinthian Leather in the Cordoba

Posted by: David Kiley on January 15, 2009

It’s worth noting the passing of actor Ricardo Montalban, who gave us one of the best “worst ads’ of all time.

It’s also worth noting that “rich Corinthian leather” was an invention of a Bozell copywriter, not something off the car’s spec sheet.



News, opinions, inflammatory meanderings and occasional ravings about the world of advertising, marketing and media. By marketing editor Burt Helm, Innovation Editor Helen Walters, and senior correspondent Michael Arndt.

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