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Feel-good ads feel weird on hurricane coverage

Posted by: Stephen Baker on August 29

I anxiously click on CNN.com to read about part of the roof ripping off the hurricane-batted Superdome. And I’m served up a video ad in which Cadillacs are rolling to waltz music. The message: “Cadillac StS. Let’s Dance.”

It feels like a jolt. At some point, I’m sure, the online news industry will figure out how to synchronize disaster coverage and advertisements. Clearly still a work in progress.

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Reader Comments

Jim Dermitt

August 29, 2005 01:46 PM

The entire Internet ad system is a bad joke.
AP, the essential global news network, was running ads for cheap hotels in New Orleans as the windows were being blown out of the hotels in New Orleans.
AP has some good writers. I guess the jesters are in control of the ads or something.

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In Blogspotting Senior Writer Stephen Baker and Associate Editor Heather Green take a look at how cutting-edge technologies are changing business and society. Whether its blogs or wikis, data crunching or data targeting, technology’s advances are reshaping the world that we live in.

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