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Gartner and IDC: Apple Places Fourth In US PC Market for Q3

Posted by: Arik Hesseldahl on October 14, 2009

Research firm Gartner has just released its latest market share estimates for the PC market, and the headline for Mac fans is that Apple is in fourth place in the US market.

Dell, Gartner says, is the market leader with a 26.2% share, followed by Hewlett-Packard iwth 25.7%, then Acer with 13.9% and then Apple with 8.8%, up from 8.6% last year. Toshiba was close behind Apple in fifth place.

What’s odd about Gartner’s projections is that they show Apple as selling 1.572 million Macs in the quarter ended September, which would be a pretty good improvement over the 1.121 million sold in the same period last year, and the 965,000 it sold in the same period in 2007. Gartner pegs Acer’s US sales at 2.481 million. (Previously I was treating Gartner’s US number as a global number. Sorry about that.)

IDC’s rankings are also out today, and again Apple placed fourth in the US market, though it reckons Apple’s market share at 9.4%, up from 8.6% last year. It estimates that Apple has shipped 1.6 million to US customers.

We’ll see how good their predictions are when Apple reports earnings on Oct. 19.

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Reader Comments

KenC

October 14, 2009 10:44 PM

Arik, are you forgetting that Apple sells internationally too?

Intosh

October 15, 2009 12:09 AM

Yeah but they suck internationally. North America is Apple best market. Counting international sales would worsen Apple's ranking.

Intosh

October 15, 2009 12:10 AM

Yeah but they suck internationally. North America is Apple best market. Counting international sales would worsen Apple's ranking.

AdamC

October 15, 2009 02:11 AM

Internationally they are doing ok and not sucks like cheap is.

Yeah

October 15, 2009 10:19 AM

Maybe you should look at the global market share before assuming Apple has good international market share. According to Gartner HP first, Acer second, Dell third, Lenovo fourth, Toshiba fifth. Apple falls into "Others", so out of the top 5. Apple's cult following is not very strong outside of the US.

KenC

October 15, 2009 03:06 PM

Uhm, to those of you who are slamming my post about Apple's international sales, you do not know that Arik changed his blogpost. He originally couldn't figure how Apple sales went up, when he thought their sales went down from 2.5M to 1.6M. Obviously, he was confusing global sales with domestic ones, as he notes in brackets. I was just pointing that out.

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A blog on the daily doings of Apple and the many companies in its orbit, with insight and analysis by two longtime Apple-watchers BusinessWeek Senior Writer Peter Burrows and BusinessWeek.com Senior Technology Writer Arik Hesseldahl.

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