Exclusive: Movie Downloads on iTunes By Mid-September

Can you ask your colleague, Grover, if the wholesale price of $14 is correct? It seems mighty high, considering the retail price is $14.99, leaving 99 cents for Apple or any other on-line purveyor. That's not a whole lot when you consider bandwidth costs for a song is probably in the neighborhood of 10 cents or more. A movie file is going to be about 500x larger, about 2gigs, compared to a song file, so you get my drift, how does a retailer make money on this deal? Perhaps, Google's dark fiber will make it cheaper?

Anyhow, I think Steve's right, movie downloads are going to be less than DVD quality, should be less than in-store physical DVD prices, just like music downloads, at less-than-cd quality are less expensive than physical CDs. Of course, if Steve uses H.264 and anamorphic widescreen, you could argue 640x360 is DVD quality.

This fits in quite well with the Sept 12th Apple event dontcha think ;) ..

http://ilounge.com/index.php/news/comments/reports-apple-to-hold-special-event-on-september-12th/

Wal-Mart does not sell Macs.
I also wonder how many iPods they sell. I mean now that the shuffle has been discontinued.

"Wal-Mart also happens to sell an awful lot of iPods and Macs."

Since when could you pick a Mac up in Wal-Mart. I don't think so.. you might want to check your facts.

Wal-Mart doesn't sell an "awful lot" of Macs. They, in fact, don't sell any at all.

Since when does walmart sell macs?

Ken,

The bandwidth costs for a song (let's say 4MB) is nowhere NEAR 10c. In fact, it's well less than a penny. I would say 10c for the bandwidth of a movie is closer to accurate.

"you could argue 640x360 is DVD quality."

If you were ignorant and expected that your audience was too.

So,

Wal Mart wants Welfare? They want the physical DVD for free? And the company that refuses to advertise in newspapers now wants the movie industry to do their promotion?

Maybe Wal Mart ought ot just ask Apple to do it for them. At least then it would have a ghost of a chance of succeeding.

What a bunch of bozos. Even Apple better pay attention here. What are we going to get for our money? DVD quality? iPod screen quality? Then it better cost a lot less than what's being reported here.

Movies will not sell well until they are priced reasonably. If I don't get a physical DVD for my money, I'm certainly not going to pay more than $9.99. Eventually, Wal Mart will have it in the bin for $5.95 or $11 for two. Why bother buying it at a higher price? $20? It better by HD.

Wal-Mart sells Macs? Bzzt! iPods yes, Macs no.

On upgrading to iTunes 7 if you click the customised install option there is a (non working) option to install an iTunes phone driver........hmmm

How will Apple’s ‘iTV’ work?

Wednesday, September 13, 2006 - 12:10 AM EDT

"Thing is, it won't be available until early 2007. When released, it will sell for $299."

What Jobs said is that it would be available first quarter of fiscal 2007 - which is Oct, Nov and Dec 2006 - ie Xmas.

Apple 2006 Year End is Sept 2006.

That is the tough sell on Apple's part I would think. 14.99 for a movie that does not even include all the extras available on a DVD? And on top of that it is not DVD quality. Finally, since this story was broken we have had the special Apple event and there was no new widescreen iPod, just a brighter one with more capacity. I think moving the pricing down a 5.00 increment might make it more attractive to people. 9.99 for a new release and 4.99 for movies of the older variety.