Businessweek Archives

Where Bottom-Fishers are Fishing?


Home search site Realtor.com gives us a list of the markets showing the biggest increase in searches on their site in July, versus the same month a year ago. It’s worth noting that these markets are among the hardest hit by the housing bust. Las Vegas, Miami, Naples, Sacramento. Realtor.com’s overall traffic is up 22% this year. These cities are seeing increases double or even quadruple that.

What this tells you is that a lot of people are starting to bottom-fish in these markets. Whether that leads to a bottom in housing prices remains to be seen.

Stockton-Lodi, CA 140.9%

Las Vegas, NV 93.9%

Riverside-San Bernardino, CA 86.3%

Oakland, CA 73.6%

San Jose, CA 71.4%

Fort Myers-Cape Coral, FL 69.5%

Naples, FL 66.2%

Sacramento, CA 65.0%

Orange County, CA 62.8%

Miami, FL 56.7%


Steve Ballmer, Power Forward
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