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THE BUSINESS WEEK BEST-SELLER LIST

TO OUR READERS

We are changing our Best-Seller List. Ever since such lists were invented, authors and publishers have tried to figure out how they could be manipulated. So we built safeguards into our data-collection to thwart tampering. In recent months though, as news stories in this magazine have shown, there have been several successful attempts to maneuver books onto best-seller lists.

The BUSINESS WEEK stories reported that, early this year, authors of The Discipline of Market Leaders bought more than 10,000 copies of their own book from bookstores thought to submit data to The New York Times. At about the same time, another author, James Champy, purchased 7,500 copies of his Reengineering Management from bookstores. In each case, the books landed on best-seller lists. The potential rewards: credibility, speaking engagements, and consultancy work.

To avoid such manipulation, we will, as of this month's list, no longer publish the names of the reporting bookstores. Also, BUSINESS WEEK will add several stores to those that currently report monthly sales. Each bookstore will be asked to filter out corporate sales that seem designed to influence a book's standing on our list. Each month, we'll calculate the results using a different subset of reporting stores, to reduce the chance of manipulation further. And we'll be even more diligent about checking our numbers.

HARDCOVER BUSINESS BOOKS

1 THE DISCIPLINE OF MARKET LEADERS by Michael Treacy and Fred Wiersema (Addison-Wesley $25)

Consultants diagnose what successful companies do.

2 BUILT TO LAST by James C. Collins and Jerry I. Porras (HarperBusiness $25)

How 3M, Wal-Mart, Procter & Gamble, and others became standouts.

3 THE BEARDSTOWN LADIES' COMMON-SENSE INVESTMENT GUIDE by the Beardstown Ladies Investment Club with Leslie Whitaker (Hyperion $19.95)

Recipes for Four-Bean Salad, Five-Hour Stew--and 23% returns.

4 SERPENT ON THE ROCK by Kurt Eichenwald (HarperBusiness $27.50)

How Pru-Bache's limited-partnership deals put the bite on investors.

5 FIRST THINGS FIRST by Stephen R. Covey, A. Roger Merrill, and Rebecca R. Merrill (Simon & Schuster $23)

Managing your time by balancing your life.

6 THE WARREN BUFFETT WAY by Robert G. Hagstrom Jr. (Wiley $24.95)

A useful analysis of how Buffett does it.

7 JESUS CEO by Laurie Beth Jones (Hyperion $16.95)

Applying the teachings of the Bible to business problems.

8 EVERYONE'S A COACH by Don Shula and Ken Blanchard (HarperBusiness $22)

Go, fight, win, says the coach.

9 COMPETING FOR THE FUTURE by Gary Hamel and C.K. Prahalad (Harvard Business School $24.95)

For healthy growth, anticipate the future--and how to dominate it.

10 THE NORDSTROM WAY by Robert Spector and Patrick D. McCarthy (Wiley $24.95)

A top company salesman describes the retailer's customer-service culture.

11 SOROS by Robert Slater (Irwin $25)

The life and investment tactics of "the world's greatest money manager."

12 THE HP WAY by David Packard (HarperBusiness $17)

Hewlett-Packard's co-founder tells how the giant grew from its humble origins in a Palo Alto garage.

13 RAVING FANS by Kenneth Blanchard PhD and Sheldon Bowles (Morrow $20)

How to turn customers into your biggest boosters.

14 WHY GOOD GIRLS DON'T GET AHEAD...BUT GUTSY GIRLS DO by Kate White (Warner $21.95)

Career strategies from a former goody two-shoes who got wise.

15 HOW TO DRIVE YOUR COMPETITION CRAZY by Guy Kawasaki (Hyperion $22.95)

Pulling off the gloves-and giving the other guy fits.

PAPERBACK BUSINESS BOOKS

1 THE SEVEN HABITS OF HIGHLY EFFECTIVE PEOPLE by Stephen R. Covey (Fireside $12)

Still on top.

2 THE 1995 WHAT COLOR IS YOUR PARACHUTE? by Richard Nelson Bolles (Ten Speed Press $14.95)

The enduring job-search bible.

3 THE WALL STREET JOURNAL GUIDE TO UNDERSTANDING MONEY AND INVESTING by Kenneth M. Morris and Alan M. Siegel (Fireside $13.95)

Concise explanations enriched with graphics.

4 1001 WAYS TO REWARD EMPLOYEES by Bob Nelson (Workman $8.95)

Give 'em a champagne brunch, a casual-dress day--or plain old cash.

5 GETTING TO YES by Roger Fisher, William Ury, and Bruce Patton (Penguin $11.95)

A Harvard team's step-by-step guide to conflict resolution.

6 ZAPP! by William C. Byham PhD with Jeff Cox (Fawcett $10)

How "empowerment" revved up employees at the fictional Normal Co.

7 THE FIFTH DISCIPLINE by Peter Senge (Currency $18.50)

Creating the "learning organization."

8 PERSONAL FINANCE FOR DUMMIES by Eric Tyson (IDG Books $16.95)

Lighthearted primer.

9 KNOCK 'EM DEAD by Martin Yate (Adams $9.95)

A job-seeker's handbook.

10 THE REENGINEERING REVOLUTION by Michael Hammer and Steven A. Stanton (HarperBusiness $15)

Roads to reengineering success.

11 REENGINEERING THE CORPORATION by Michael Hammer and James Champy (HarperBusiness $13)

Using information technology to redesign business processes.

12 THE GOAL by Eliyahu M. Goldratt (North River Press $19.95)

Bringing your strategies in line with your No.1 purpose: making money.

13 THE PURSUIT OF WOW! by Tom Peters (Vintage $14)

Irreverent tips on keeping products, organizations, and people from going stale.

14 THE ONE MINUTE MANAGER by Kenneth Blanchard PhD and Spencer Johnson M.D. (Berkley $9.95)

Three management techniques, conveyed in brief story form.

15 THE FIFTH DISCIPLINE FIELDBOOK by Peter Senge, Art Kleiner, Charlotte Roberts, Richard B. Ross, and Bryan J. Smith (Currency $29.95)

Exercises, tools, and stories relating to the "learning organization."

BUSINESS WEEK's Best-Seller List is based on a survey of chain and independent booksellers that carry a broad selection of books on economics, management, sales and marketing, small business, investing, personal finance, and careers. Well over 1,000 retail outlets nationwide are represented. Current rankings are based on a weighted analysis of unit sales in July.


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