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I think a good business plan is critical. You wouldn’t start a journey without a map. Whether it’s on the back of a napkin or in a 100-page document, you should have a documented vision and a plan to achieve that vision — somewhere in there, there might be something you can use.
Want to improve the way you run your business? Entrepreneurs, academics, and consultants from diverse industries offer practical advice on a variety of topics each business day.
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