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http://www.businessweek.com/articles/2012-02-23/searching-for-jeremy-lin

Trends

Searching for Jeremy Lin


Sure, the Knicks point guard is suddenly famous. But is his rise historic? Google Trends calculates the popularity of a search term in any given week and charts how much it deviates from its average. Even relative to other meteorically famous people and things, Lin is in a league of his own. Q.E.D. Linsanity.

Data: Google Charts; Photos: Getty Images
Daniel is graphics director for Bloomberg Businessweek. Follow her on Twitter @jenniferdaniel.

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