INNOVATION

Acquirers

Keep target team intact to maintain existing projects and relationships
Keep target team intact to maintain existing projects and relationships
Offer senior positions to startup's top performers to retain talent
Encourage new staff to mix with employees across all areas of company

Startups

Negotiate the use of specific resources
Find a "champion" within the acquiring company
Share processes, don't simply adapt to the parent company's procedures

Learning from Startup Cultures

New blood has helped reinvigorate the tech giant

By Reena Jana


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