BusinessWeek - The Cutting Edge

New Hollywood?

Inside the Tiki Bar TV video blog

PodcastsJeff Macpherson, the mastermind behind the wildly popular online show, talks about his goal of creating a network of video blogs. About 200,000 people watch the drink-inspired skits, which are filmed in a 1950s-style apartment. Macpherson explains how the 'Net upends the economics of distribution, making it possible for off-the-wall shows reach a big enough audience to attract advertisers

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