ISSUE DATE: April 5, 2004 =Subscribers Only

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Full Table of Contents
Cover Story
Asian Cover Story
European Cover Story
Up Front
The Great Innovators
Editor's Memo
Readers Report
Books
Technology & You
Economic Viewpoint



Economic Trends
Business Outlook
News: Analysis & Commentary
In Biz This Week
Washington Outlook
Asian Business
European Business
International Outlook
Inside Wall Street
Figures of the Week
Editorials


INTERNATIONAL EDITIONS
International -- Readers Report
International -- Finance
International -- Int'l Figures of the Week



BW MagazineOnline Highlights from this issue
BW MagazineMagazine Forums


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Cover Design by Fahey O'Connor Design


Asian Cover: Vincent Yu/AP/WideWorld


European Cover: Rolle/REA

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  SPECIAL REPORTS
Best Global Brands
These 100 brands are among the world's most recognized—and most valuable

Best Places to Launch a Career
We canvassed career-services directors, employers, and students to rank the best companies for recent graduates

BusinessWeek 50
Our picks of the top-performing companies from the S&P 500. Plus, regional rankings for Asia and Europe:
Asia's BusinessWeek 50
Europe's BusinessWeek 50

Customer Service Champs
Companies that excel at pleasing customers, based on J.D. Power & Associates customer satisfaction data and our own reader survey

Hot Growth 100
From young, upstart companies to those that have been around for centuries: Plus, regional rankings of top-performing small businesses in Asia and Europe:
Asia's Hot Growth 100
Europe's Hot Growth 100

Info Tech 100
Emerging-market cellular players, wireless phone and gear makers, and Web giants are this year's stars

World's Most Innovative Companies
Nurturing, creative cultures allow these companies to wow customers with innovative products and services

More Special Reports


COVER STORY

The BusinessWeek 50
It helps to be in the right market at the right time, but it certainly doesn't guarantee a spot in the BusinessWeek 50. The companies on this year's list rose above their rivals, often by learning to think like their customers



ASIAN COVER STORY

Showdown In Taiwan
As the contested election causes turmoil, the economy will suffer -- and the impact will be felt around the globe
COVER IMAGE:  Showdown In Taiwan
GRAPHIC:  Countdown To Independence?
COMMENTARY:  Why China Is Speaking Softly


EUROPEAN COVER STORY

Oil Shortage?
Saudi Arabia: There's plenty in the ground, but it won't be easy to get. The kingdom may need major new foreign investors. Will it dare open up?
COVER IMAGE:  A Saudi Oil Shortage?
GRAPHIC:  Saudi Arabia's Key Oil Fields
Aramco: Behind The Numbers


UP FRONT

Talk Show

Jobs Go Overseas -- Underwater

Unsafe Honchos At Safeway

Doing Good -- And Making Money, Too

Anatomy 101

What It Costs To Vanquish Viruses

A New Way For Liberals To Sound Off

Citi Scours Deep For Dirty Money

How To Make A Point With Proxies


THE GREAT INNOVATORS

Enrico Fermi: Unleashing The Atom


EDITOR'S MEMO

More Kudos For Top-Notch Journalism


READERS REPORT

Hispanic Nation: Two Cultures -- Or A New Culture?

Not Red Rose's Cup Of Tea

Harbor Bond Fund Says It's A Safe Harbor


BOOKS

Creativity In Chains


TECHNOLOGY & YOU

How To Stymie The Snoop In Your PC


ECONOMIC VIEWPOINT

A Step In The Right Direction For Iraq


ECONOMIC TRENDS

Trains, Planes, And Growth

Do Drugs Make A Dent?

A Gap In The Savings Rate


BUSINESS OUTLOOK

U.S.: Speed Bumps On The Road To More Jobs

Brazil: Lula Is Battling His Way Toward Growth


NEWS: ANALYSIS & COMMENTARY

A New World For Microsoft?
He Holds Microsoft's Fate In His Hands

Commentary: Bush: A Question Of Credibility

GDP Growth: Are The Numbers Too Rosy?

Commentary: Mutual Funds: Carpe Diem, Congress

The CEOs' Gravy Train May Be Drying Up
A Dividend Windfall In The Corner Office

Time To Offload America Online?

A Dustup Over Chopper One


IN BIZ THIS WEEK

Carlos Ghosn: Move Over, I'm Driving

Europe: Taps For Dasani?

Aloha, Mr. Carty

Storming The Dorms

Lockheed's Heavy Load

Et Cetera...

Closing Bell: VF Corp.


WASHINGTON OUTLOOK

Can Kerry Sell Kerrynomics?

Bush In '08? Jeb, That Is

Nextel Vs. The Feds


ASIAN BUSINESS

Rescuing This Japanese Resort Won't Be A Picnic


EUROPEAN BUSINESS

Britain's Amazing Jobs Machine

Will Schröder Throw In The Towel?

BMW's Mini Just Keeps Getting Mightier


INTERNATIONAL OUTLOOK

Israel: Why Sharon May Lose This Gamble

Rewarding Libya For Good Behavior

Good News For The New Europe


INSIDE WALL STREET

New Plays At Toys 'R' Us

Asta Is Really Cleaning Up

How Caraco Could Get Swallowed


FIGURES OF THE WEEK

Figures Of The Week

Online Extra: Production Index Components


EDITORIALS

A Tool Belt For Investors

Weaning The U.S. From Foreign Oil

The EU's Wise Microsoft Ruling


INTERNATIONAL -- READERS REPORT

An Expanded EU: Young Blood -- Or Old Woes?

This Princeling's Time May Come Later

Europeans Love Smart Cars -- If They Look Good


INTERNATIONAL -- FINANCE

Digging Out At Allianz
Selling Off Germany Inc.

Can Alfa Be The Alpha Dog?

Bank Reform in Thailand: Better Late Than Never


INTERNATIONAL -- INT'L FIGURES OF THE WEEK

International Figures Of The Week (.pdf)
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