Alternate Reality

The Apple-fication of J.C. Penney


In June, J.C. Penney (JCP) named longtime Apple (AAPL) retail guru Ron Johnson as its new CEO. What could a Mac-ified Penney’s look like after the man who launched a thousand Apple stores gets his hands on it? Herewith, a few possibilities—from the forward-thinking to the far-fetched—to consider before Johnson takes the helm on Nov. 1.


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Companies Mentioned

  • JCP
    (JC Penney Co Inc)
    • $8.65 USD
    • -0.01
    • -0.12%
  • AAPL
    (Apple Inc)
    • $94.72 USD
    • 0.78
    • 0.82%
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