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Ideas -- The Welch Way




APRIL 9, 2007
IDEAS -- BOOKS

The BusinessWeek Best-Seller List

Hardcover Business Books




1 FREAKONOMICS Steven D. Levitt, Stephen J. Dubner (Morrow -- $27.95) Crack gangs, the Ku Klux Klan, and more, examined by a University of Chicago economist. Last month: 3, Months on list: 23



2 JIM CRAMER'S MAD MONEY James J. Cramer with Cliff Mason (Simon & Schuster -- $25) More investing wisdom from the television personality. Last month: 1, Months on list: 3



3 THE WORLD IS FLAT Thomas L. Friedman (Farrar, Straus & Giroux -- $30) Globalization is great--sort of--says a columnist for The New York Times. Last month: 2, Months on list: 22



4 WOMEN & MONEY Suze Orman (Spiegel & Grau -- $24.95) Inspirational prose and practical tools to help females with their finances. Last month: --, Months on list: 1



5 MADE TO STICK Chip Heath, Dan Heath (Random House -- $24.95) An examination of why some ideas gain traction while others fade from view. Last month: 7, Months on list: 2



6 WORDS THAT WORK Dr. Frank Luntz (Hyperion -- $24.95) A Republican spinmeister on how business can improve its communications. Last month: 14, Months on list: 2



7 THE ONLY THREE QUESTIONS THAT COUNT Ken Fisher (Wiley -- $27.95) A contrarian approach to investing, by a Forbes columnist. Last month: 6, Months on list: 2



8 THE STARBUCKS EXPERIENCE Joseph A. Michelli (McGraw-Hill -- $21.95) How the coffee retailer succeeded. Last month: 9, Months on list: 4



9 JEFFREY GITOMER'S LITTLE GOLD BOOK OF YES! ATTITUDE Jeffrey Gitomer (Prentice Hall -- $19.95) Accentuate the positive. Last month: 4, Months on list: 3



10 STRENGTHSFINDER 2.0 Tom Rath (Gallup Press -- $19.95) Assessing your talents and putting them into practice. Last month: --, Months on list: 1



11 OUR ICEBERG IS MELTING John Kotter, Holger Rathgeber (St. Martin's -- $19.95) Dealing with change. Last month: 12, Months on list: 5



12 WHAT GOT YOU HERE WON'T GET YOU THERE Marshall Goldsmith with Mark Reiter (Hyperion -- $23.95) An executive coach on negative habits that can hurt careers. Last month: 8, Months on list: 2



13 WIKINOMICS Don Tapscott, Anthony D. Williams (Portfolio -- $25.95) Harnessing collaboration to make your company more innovative and profitable. Last month: --, Months on list: 1



14 THE TOTAL MONEY MAKEOVER Dave Ramsey (Thomas Nelson -- $24.99) How to get rid of debt and build up your rainy-day reserves. Last month: --, Months on list: 24



15 THE SMARTEST INVESTMENT BOOK YOU'LL EVER READ Daniel R. Solin (Perigee -- $19.95) A four-step plan. Last month: 13, Months on list: 3



Paperback Business Books




1 GOOD TO GREAT AND THE SOCIAL SECTORS Jim Collins (Collins -- $11.95) A primer on how noncorporate organizations can excel. Last month: 2, Months on list: 15



2 START LATE, FINISH Rich David Bach (Broadway -- $14.95) Strategies and tactics for baby boomers nearing the age of retirement. Last month: 1, Months on list: 2



3 CRUCIAL CONVERSATIONS Kerry Patterson, Joseph Grenny, Ron McMillan, Al Switzler (McGraw-Hill -- $16.95) How to handle those all-important talks. Last month: 7, Months on list: 13



4 QUANTUM SUCCESS Sandra Anne Taylor (Hay House -- $14.95) The "science of success," as described by a psychologist and consultant. Last month: --, Months on list: 1



5 A GUIDE TO THE PROJECT MANAGEMENT BODY OF KNOWLEDGE Project Management Institute (PMI Publications -- $49.95) Delivering results. Last month: 8, Months on list: 13



6 WHAT COLOR IS YOUR PARACHUTE? 2007 Richard Nelson Bolles (Ten Speed Press -- $17.95) The enduring job-search bible. Last month: 4, Months on list: 7



7 LEADERSHIP AND SELF-DECEPTION The Arbinger Institute (Berrett-Koehler -- $14.95) A leader's motivation is what matters, says this business fable. Last month: --, Months on list: 9



8 J.K. LASSER'S YOUR INCOME TAX 2007 The J.K. Lasser Institute (Wiley -- $17.95) Time to start sorting receipts. Last month: 3, Months on list: 3



9 THINK AND GROW RICH Napoleon Hill (Ballantine -- $7.99) Willpower and a positive attitude are the essential elements of success. Last month: 12, Months on list: 22



10 FLIP Rick Villani, Clay Davis (McGraw-Hill -- $21.95) Finding, remodeling, and selling properties. Last month: --, Months on list: 1



11 THE GOAL Eliyahu M. Goldratt, Jeff Cox (North River Press -- $24.95) A "business novel" on overcoming bottlenecks. Last month: --, Months on list: 5



12 THE ERNST & YOUNG TAX GUIDE 2007 Ernst & Young LLP (CDS Books -- $16.95) Sharpen those pencils and get out the W-2s. Last month: 5, Months on list: 3



13 THE ESSAYS OF WARREN BUFFETT Warren E. Buffett, Lawrence A. Cunningham (Cunningham Group -- $25) A selection of epistles to Berkshire Hathaway shareholders. Last month: 9, Months on list: 4



14 THE INTELLIGENT INVESTOR, REVISED EDITION Benjamin Graham, with Jason Zweig (HarperBusiness -- $19.95) The classic treatise on "value investing." Last month: --, Months on list: 21



15 A WHOLE NEW MIND Daniel H. Pink (Riverhead -- $15) The future belongs to "right-brain thinkers." Last month: --, Months on list: 1





LONG-RUNNING BEST-SELLERS




Hardcover Business Books


GOOD TO GREAT Jim Collins (HarperBusiness -- $27.50)



NOW, DISCOVER YOUR STRENGTHS Marcus Buckingham, Donald O. Clifton (Free Press -- $30)



THE FIVE DYSFUNCTIONS OF A TEAM Patrick Lencioni (Jossey-Bass -- $22.95)



WHO MOVED MY CHEESE? Spencer Johnson (Putnam -- $19.95)



BLINK Malcolm Gladwell (Little, Brown -- $25.95)


THE LITTLE RED BOOK OF SELLING Jeffrey Gitomer (Bard Press -- $19.95)



Paperback Business Books


RICH DAD, POOR DAD Robert T. Kiyosaki with Sharon L. Lechter (Warner -- $16.95)



GETTING THINGS DONE David Allen (Penguin -- $15)


THE TIPPING POINT Malcolm Gladwell (Back Bay -- $14.95)



THE 7 HABITS OF HIGHLY EFFECTIVE PEOPLE Stephen R. Covey (Free Press -- $15)



THE E-MYTH REVISITED Michael E. Gerber (HarperBusiness -- $16)



THE 48 LAWS OF POWER Robert Greene (Penguin -- $18)



GETTING TO YES Roger Fisher, William Ury, Bruce Patton (Penguin -- $15)



RICH DAD'S CASHFLOW QUADRANT Robert T. Kiyosaki with Sharon L. Lechter (Warner -- $17.95)



RICH DAD'S GUIDE TO INVESTING Robert T. Kiyosaki with Sharon L. Lechter (Warner -- $19.95)



SMART WOMEN FINISH RICH David Bach (Broadway -- $14.95)



THE MILLIONAIRE NEXT DOOR Thomas J. Stanley, William D. Danko (Pocket Books -- $15)



SMART COUPLES FINISH RICH David Bach (Broadway -- $14.95)



BusinessWeek's Best-Seller List is based on a survey of chain and independent booksellers that carry a broad selection of books on economics, management, sales and marketing, small business, investing, personal finance, and careers. Well over 1,000 retail outlets nationwide are represented. Current rankings are based on a weighted analysis of unit sales in February. Titles that have been on the Best-Seller List for more than two years appear as Long-Running Best-Sellers.



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