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To Buy or Not to Buy...the new MacBook Air now. That is the question...

Posted by: Reena Jana on January 16, 2008

Have you been coveting the supermodel-slim MacBook Air since it was unveiled yesterday? Totally gorgeous, right? At one point yesterday afternoon, I visited the Apple Store online to see if I could pre-order it, and the site was — no surprise — unbelieveably slow. And my computer crashed. Yeah, I wasn’t alone, of course!

But after the iPhone pricing debacle last year, I’m a little nervous about buying the pricey MacBook Air just as it leaves the gates. Will the price drop suddenly? Will early adopters be angry? What will it mean for Apple if the iPhone pricing situation carries over to the MacBook Air? Anecdotally, consensus from friends and colleagues was that while the MacBook Air is stunning and has a pull that’s hard to resist, people are also stunned by the price.

Reader Comments

Neil Jay

January 16, 2008 6:06 PM

I could not agree more and the consensus from the WEST is the same. We are going to wait it out and invest immediately in AppleTV!

Darcy McGee

January 16, 2008 6:35 PM

Kind of ridicuolous isn't it, this:

>Will the price drop suddenly?
> Will early adopters be angry?

Apple computer hardware pricing is amongst the most stable in the business. The 64GB solid state drive is the only thing novel here that's likely to have an effect at the high end, but those customers should already be aware they're buying bleeding edge.

iPhone was an exception, not a rule.

The real question about buying relates to standard first generation hardware concerns around reliability. This applies to *all* manufacturers, not just Apple as well...


January 16, 2008 7:48 PM

Apple has never discounted a desktop or laptop computer unless it already had a successor model for sale.

I see no reason to believe that the iPhone price reduction was not a one-time (and unique) happening. Especially since there was so much outcry and criticism about the reduction, it is highly unlikely that Apple would want to go through that again.


January 16, 2008 11:35 PM

I'm totally sucked in by the cool looking, WOW IT'S SO THIN...but yeah the price does knock outta their is it really worth? I'm totally debating over what to actually buy...and the novelty of shiny/thin/ultraportable doesn't really define whether or not it is worth buying...


January 17, 2008 7:47 AM

I couldn't agree more on the comment made for the pricing concern that people might have. However, my personal opinion would be that I think Apple has learned from their previous mistake of suddenly dropping prices. Also, this is a laptop, price fluctuation is highly unlikely just to influence the sales. The iphone had the issue of the price dropping and it upsetting its customers, however i think on a business side, they did that to influence the sale because it was a cellular product so the company was able to sustain their margin by other services the phone offers. The laptop however is just a laptop, no trend of price drops on Apple's side of price reduction on the computer side.


April 16, 2008 7:50 AM

here's a nice rewiew on the Apple's Macbook Air pros and cons:
It can really help to form a decision

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