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Tips On How To Blog Best From An Expert

Posted by: Bruce Nussbaum on November 24, 2008

Check out this new book on blogging. David Armano of Critical Mass is one of 40 top bloggers interviewed.

Armano’s views on how to blog are insightful and frank. What’s the best measure of success? Influence, he says, not ssimply traffic. Traffic is the means to an end—remember that.

And check out what he believes to be his own most important post—on creativity.

Reader Comments

David Armano

November 24, 2008 7:13 PM

Bruce, glad you got something out of it. Influence is a force to be reckoned with. It caused me to start my own blog which has has consumed hundreds and thousands of hours of my own time over the year, and the influence now spreads to others.

And you had something to do with it. Interesting eh? Maybe influence is the true "viral" as much as I don't like that term.

Keep up the good work here and elsewhere.

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Want to stop talking about innovation and learn how to make it work for you? Bruce Nussbaum takes you deep into the latest thinking about innovation and design with daily scoops, provocative perspectives and case studies. Nussbaum is at the center of a global conversation on the growing discipline of innovation and the deepening field of design thinking. Read him to discover what social networking works—and what doesn’t. Discover where service innovation is going and how experience design is shaping up. Learn which schools are graduating the most creative talent and which consulting firms are the hottest. And get his take on what the smartest companies are doing in the U.S., Asia and Europe, far ahead of the pack.

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