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General Motors Goes Green.

Posted by: Bruce Nussbaum on June 3, 2008

SO GM is closing four truck and SUV plants and expanding assembly lines for smaller compact cars.
No wonder. Americans are finally starting to buy hybrids and gas-sipping compacts in a huge way. Treehugger has the stats.

We’re waiting for a plug-in hyrbrid (the Chinese are working on one). GM is planning on launching the plug-in Volt in 2010—a year and a half from now.

We also need longer lasting batteries that can be recycled. The Tesla plug-in batteries are made in Japan and are less toxic than others.

Let’s see. If the US government had raised taxes on gas years ago so it cost $4 a gallon, we would have had all the big changes in the market we are now experiencing but instead of send billions overseas to kingdoms, dictators and folks who want to zap us, we could have used the same dough for, what? Education, mass transporation, renewal energy—and defense. Coulda, woulda, shoulda.

And check out my buddy and Detroit-watcher David Kiley on trading in his Bimmer. If you’ve got a gas-guzzler, it’s worth a lot less on trade-in today than yesterday.

Reader Comments


June 3, 2008 9:30 PM

The bigger news and the about darn time news is that bicycles are selling out. Bike shops in cities in NYC and the bike manufacturers themselves are running out or completely out of popular bikes, especially popular commuting bikes. And all without running crazy promotions (free gas! no interest rates!).

It's about time. We might have driven our way into this mess, but we aren't going to drive our way out. We need pedestrian and bike friendly cities, better planning. And a lot less cars.

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Want to stop talking about innovation and learn how to make it work for you? Bruce Nussbaum takes you deep into the latest thinking about innovation and design with daily scoops, provocative perspectives and case studies. Nussbaum is at the center of a global conversation on the growing discipline of innovation and the deepening field of design thinking. Read him to discover what social networking works—and what doesn’t. Discover where service innovation is going and how experience design is shaping up. Learn which schools are graduating the most creative talent and which consulting firms are the hottest. And get his take on what the smartest companies are doing in the U.S., Asia and Europe, far ahead of the pack.

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