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An Amazing Innovation Conference.

Posted by: Bruce Nussbaum on May 15, 2007

The Institute of Design, Patrick Whitney’s remarkable grad school of innovation, is holding its annual stratey meeting this Thursday and Friday. Go. Just go if you can and listen to SAP’s Hasso Plattner (the guy who gave $30 million of his own money to help set up the Hasso Plattner Institute of Design at Stanford), Roger Martin, dean of the Rotman School of Management in Toronto, Larry Keeley of Doblin, Wired’s Chris Anderson and many more really smart people.

The Institute of Design is an important source of talent for any corporation or organization looking for people who know how to innovate. It’s graduates go into strategy, marketing—as well as design.



Want to stop talking about innovation and learn how to make it work for you? Bruce Nussbaum takes you deep into the latest thinking about innovation and design with daily scoops, provocative perspectives and case studies. Nussbaum is at the center of a global conversation on the growing discipline of innovation and the deepening field of design thinking. Read him to discover what social networking works—and what doesn’t. Discover where service innovation is going and how experience design is shaping up. Learn which schools are graduating the most creative talent and which consulting firms are the hottest. And get his take on what the smartest companies are doing in the U.S., Asia and Europe, far ahead of the pack.

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