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Innovation & Design

Insight: Jeneanne Rae

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New Thinking about Consumer Marketing

By paying attention sooner and more often, companies stand a better chance of keeping their customers satisfied

 

Podcast: Innovation of the Week

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Computer Sciences CIO Sees Progress

Lemuel Lasher, chief innovation officer at Computer Sciences Corp. says that although IT spending is down, innovation continues

 

Featured Blog

George Soros spoke in NYC, warning that Americans are denying the magnitude of their problems. He said "You can't expect market participants to resist bubbles, which is why you need an outside force to prevent them from going too far. Unlimited innovation can be harmful."

Bruce Nussbaum, Nussbaum On Design

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Ask the Innovation Guru

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Why Does Twitter Matter?

Secretary of State Hillary Rodham Clinton recently joked that she doesn't understand Twitter. BusinessWeek's Bruce Nussbaum is not amused

Five Questions For...

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Five Questions for Richard Branson

Virgin Group founder Sir Richard Branson discusses the importance of sustainable investment and his failure to beat Coke at its own game


Sponsored by IBM

Insight: Saul Kaplan

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Energy Innovation Should Trump Job Creation

Green-collar jobs are needed to help with the economic downturn, but more important are solutions to global warming and oil dependence

 

Viewpoint: Robert Atkinson

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Innovation Economics Can Fight Global Warming

Going beyond carbon emissions caps, innovation economists are calling for bold public-private partnerships to spur energy research

 

How To Innovate

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Brainstorming for Better Business

Brainstorming sessions have led to important innovations at Kaiser Permamente. Here's how the managed-care company did it

 

Product Design Review

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Amazon's New Kindle DX Means Business

The company's powerful new e-reader brings the paperless office a big step closer

 

Design Directory

BW Innovation Job Board

Hundreds of job openings with design-driven companies.

>> View All Jobs Post A Job

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Top Stories

How to Turn Research into Innovation Gold

You did the interviews, got the photos, and compiled the reams of data. Now what? A Steelcase experience could guide your next innovation project

Inside Disney's Toy Factory

Chris Heatherly and Len Mazzocco use systematic brainstorming and prototyping for the innovation to overhaul Disney's toy lineup every six months

Using Design to Drive Innovation

Designers must deliver the orchestration of the total experience with a brand, product, or service or face irrelevancy

How to Kick Off an Innovation Project

To build consumer loyalty, Office Max launched a study of what women look for when they buy office supplies

Innovation Index

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S&P/BusinessWeek Global Innovation Index

Track the daily performance of 25 of the world's most innovative public companies. And keep up with BusinessWeek's Innovation Guru

 

Innovative Companies 2009

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The Most Innovative Companies

The 2009 list includes some stalwarts, along with 15 new firms. Check out our extensive coverage of the winners, losers, and up-and-comers in our annual survey

 

Five Questions for...

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Top Execs Answer Your Questions

Cisco Chief Globalization Officer Wim Elfrink and Nancy McKinstry, CEO of Wolters Kulwer will answer your questions. What would you like to know? Ask them in our Five Questions For video series—and watch how other CEOs answered our readers' questions


Sponsored by IBM

 

IN YOUR FACE: ELECTRIC CAR BATTERIES

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Reader Dave Jones Writes:

"When a gasoline car battery fails, a new battery costs less than $100. Estimates for an electric car or hybrid car battery run at about $10,000."


Sponsored by Tres Generaciones Tequila

 

Architecture

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Where Housing Will Be in 2012

Home prices are likely to fall for the next year, then stabilize, with a rebound in 2012 as the overall economy takes off again

 

Auto Design

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Cash for Clunkers: What Can $1 Billion Buy?

The government soon may be handing out vouchers for new cars. Cash giveaways have spurred trade-ins in Europe. Will they help in the U.S.?

 

Brand Equity

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Ads That Break the Mold and Grab Attention

With consumers barraged by advertising, sellers must be more innovative to get noticed. HBO, Ray-Ban, J&J, and Zipcar are catching eyes

 

Game Room

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Zeebo Seeks New Gamers in Emerging Markets

Startup Zeebo is betting the 'next billion' consumers will buy its less expensive (and less powerful) video game console

 

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