Spinoffs

Titanic Memorial Cruises, and Other 'Tributes'


When a disaster grows to near-mythic proportions, the profiteers still find ways to make a dime from it a century later. So it is with the 100th anniversary of the disaster to end all media-blitzing disasters: the 1912 sinking of the R.M.S. Titanic. An auction house, a cruise company, the New York Times, and even Dolly Parton are cashing in. Bloomberg Businessweek compiled a selection of those in the Titanic brand biz.

Bailey is a Bloomberg Businessweek contributor.

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