BUSINESSWEEK ONLINE : JULY 10, 2000 ISSUE
INFORMATION TECHNOLOGY A Bold Game Plan ADD RETAIL Covad is beginning to sell speedy Net access directly to its customers, instead of just through resellers. SELL EXTRAS With a direct relationship to its corporate customers, Covad will be able to sell them extra services, such as Web hosting and site design. GET BIGGER Covad has acquired Bluestar Communications to expand its footprint, especially with small to midsize businesses in the Southeast. _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _					RELATED ITEMS Covad: Why Investors Hung Up TABLE: A Bold Game Plan CHART: Knowling's New Math CHART: The New Hybrid Strategy Will Spur Revenue Growth... CHART: ...But Will Lead to Higher Losses... CHART: ...Which Worries Investors INTERACT E-Mail to Business Week Online

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