BUSINESSWEEK ONLINE : AUGUST 9, 1999 ISSUE
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INTERNATIONAL -- EUROPEAN BUSINESS

Loud and Clear


THE PRODUCT
Computerized hearing aids that incorporate microprocessors small enough to fit into the ear

THE MARKET
$1.5 billion worldwide. Three Danish innovators--Widex, Oticon, and GN Danavox--control half of it

THE SPIN-OFFS
Cellular phones with CD-quality stereo sound, minicomputers in ears or earrings that provide audio links to the Web, new battery technology


DATA: BUSINESS WEEK


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RELATED ITEMS
A Microchip in Your Ear (int'l edition)

TABLE: Loud and Clear



INTERACT
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