What Happens When a YouTube Sensation Goes Hollywood

What Happens When a YouTube Sensation Goes Hollywood Play

Aug. 28 (Bloomberg) –- Epic Meal Time, a show that consists of a bunch of guys making extremely high-calorie food, started on YouTube in 2010 and now has more than 700 million views. Last year, Collective Digital Studio snapped them up and now they have big-name sponsorship deals and a half-hour cable show. Bloomberg Businessweek gets an inside look at how Hollywood's big money is transforming internet stars into actual celebrities. Video by: Jeniece Pettitt, Amy Marino (Source: Bloomberg)

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