CBS Outdoor Makes $690M Splash in Billboard Move

CBS Outdoor Makes $690M Splash in Billboard Move Play

July 21 (Bloomberg) -- CBS Outdoor Americas, the billboard company spun off from broadcaster CBS, agreed to acquire some advertising assets from Van Wagner Communications LLC for $690 million in cash. The purchase gives CBS Outdoor about 1,100 large billboard displays in 11 U.S. markets. Bloomberg’s Paul Sweeney reports on “Taking Stock.” (Source: Bloomberg)

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