Uber Rides Social Media Dominance to $17B Valuation

Uber Rides Social Media Dominance to $17B Valuation Play

June 10 (Bloomberg) -- Misiek Piskorski, professor at Harvard Business School, examines the $17 billion valuation for Uber, how they’ve grown their brand via social media, and the problems Twitter faces in monetizing users. He speaks on Bloomberg Television’s “Bloomberg Surveillance.”

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