Peugeot Must Halt Crossover of Brands, Analyst Says

Peugeot Must Halt Crossover of Brands, Analyst Says Play

April 14 (Bloomberg) -- Nicolas Meilhan, senior consultant at Frost & Sullivan, discusses PSA Peugeot Citroen's plan to cut its model lineup by almost half and turn the Citroen unit's DS badge into a separate brand in a bid to restore the automotive division to profitability. He speaks from Paris with Guy Johnson on Bloomberg Television's "The Pulse." (Source: Bloomberg)

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