560 Billion Legos: A Toy Story Told Brick by Brick

560 Billion Legos: A Toy Story Told Brick by Brick Play

Feb. 6 (Bloomberg) -- Lego is the Apple of toy companies -- innovative, fiercely protective of its values and hugely successful. The Lego movie, opening this weekend, is a victory lap for the company, which last year became the second-largest toymaker in the world after Mattel...but the company wasn’t always so prosperous: its roots stretch back to Depression-era Denmark. Bloomberg looks back at the eventful 80-year history of Lego. (Source: Bloomberg)

  • On Air Now

    The Pulse Watch Now

  • Next

    Bloomberg Surveillance

(enter your email)
(enter up to 5 email addresses, separated by commas)

Max 250 characters

blog comments powered by Disqus