Pandora's CFO on Mobile Strategy, Costs, Local Ads

Pandora's CFO on Mobile Strategy, Costs, Local Ads Play

Aug. 23 (Bloomberg) -- Michael Herring, chief financial officer at online radio service Pandora Media Inc., talks about the company's mobile strategy, content costs and local advertising revenue. Pandora fell the most in more than two months after forecasting third-quarter profit that will miss analysts’ estimates as the company invests in expanding its sales force. Herring speaks with Cory Johnson on Bloomberg Television's "Bloomberg West." (Source: Bloomberg)

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