Is Being `Cool' the Right Strategy for Lenovo?

Is Being `Cool' the Right Strategy for Lenovo? Play

Aug. 9 (Bloomberg) -- Prophet's John Holton discusses the likelihood that Lenovo's new retail strategy will prove successful and how brands can become "cool." He speaks with Rishaad Salamat on Bloomberg Television's "On The Move Asia." (Source: Bloomberg)

  • On Air Now

    The Pulse Watch Now

  • Next

    Bloomberg Surveillance

(enter your email)
(enter up to 5 email addresses, separated by commas)

Max 250 characters

blog comments powered by Disqus