Too Sexy? Fiat and Others Use Flesh to Sell Wheels

Too Sexy? Fiat and Others Use Flesh to Sell Wheels Play

August 5 (Bloomberg) -- Fiat has been turning heads with an ad campaign featuring a "car" made out of body-painted contortionists. Turns out they're not the first to have that idea: Ford, Progressive and others have all jumped on the "vehicles made of people" bandwagon in recent years. Here's a look at some of the most eye-catching examples. (Source: Bloomberg)

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