Grey, Honey, Lester on Sports Branding, Innovation

Grey, Honey, Lester on Sports Branding, Innovation Play

July 24 (Bloomberg) -- Brian Grey, chief executive officer of the Bleacher Report, Stan Honey, director of technology for the America's Cup, and Geoff Lester, managing director of partnerships at StubHub, participate in a panel discussion about sports branding and innovation in the digital age. Sam Laird, sports technology writer at Mashable, moderates the panel in San Francisco. (Source: Bloomberg)

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