Sears' CEO Lampert Pitches $33K Rolexes Online

Sears' CEO Lampert Pitches $33K Rolexes Online Play

July 22 (Bloomberg) -- In Today's "Movers & Shakers," Bloomberg's Betty Liu reports that Sears CEO Eddie Lampert is taking a new path to attract customers by offering $33,000 Rolex watches for sale on the company's website. She speaks on Bloomberg Television's "In The Loop."

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