J.C. Penney Hopes Home Department Sparks Homecoming

J.C. Penney Hopes Home Department Sparks Homecoming Play

June 7 (Bloomberg) -- Bloomberg markets reporter Sheila Dharmarajan examines J.C. Penney's launch of the home department, a hold over from former CEO Ron Johnson that they hope will help in attracting former customers back to the store. She speaks on Bloomberg Television's "In The Loop."

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