Salesforce to Buy ExactTarget for $2.5 Billion

Salesforce to Buy ExactTarget for $2.5 Billion Play

June 4 (Bloomberg) -- Salesforce.com, the largest maker of online customer-management software, agreed to buy ExactTarget for about $2.5 billion, making its biggest acquisition ever to further an expansion into social marketing. Accenture Chief Technology Officer speaks with Jon Erlichman on Bloomberg Television's "Bloomberg West." (Source: Bloomberg)

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