Apple to Shift Ad Focus for Streaming Music Push

Apple to Shift Ad Focus for Streaming Music Push Play

June 4 (Bloomberg) -- Apple, planning to unveil a music-streaming service next week, is revamping how it sells mobile advertising to cater to businesses eager to reach customers as they listen to songs, people familiar with the changes said. Bloomberg's Peter Burrows reports on Bloomberg Television's "Bloomberg West." (Source: Bloomberg)

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