Are Nielsen Ratings Behind the Times?

Are Nielsen Ratings Behind the Times? Play

May 14 (Bloomberg) -- Broadcast and cable networks like CBS and Viacom’s Nickelodeon are failing to get paid for surging Web audiences because those viewers are almost invisible to Nielsen Holdings. Edmund Lee reports on Bloomberg Television's "Bloomberg West." (Source: Bloomberg)

(enter your email)
(enter up to 5 email addresses, separated by commas)

Max 250 characters

blog comments powered by Disqus