J.C. Penney Plans to Reverse ‘Huge Miss'

J.C. Penney Plans to Reverse ‘Huge Miss' Play

March 14 (Bloomberg) -- J.C. Penney aims to reverse its “huge miss” with core customers last year by expanding private-label lines such as St. John’s Bay and reviving promotions, said CFO Ken Hannah. Betty Liu reports on "Movers & Shakers" on Bloomberg Television's "In The Loop." (Source: Bloomberg)

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