Kardashians, Sophia Vergara Help Spur Sears Revival

Kardashians, Sophia Vergara Help Spur Sears Revival Play

June 13 (Bloomberg) -- Sears CEO Louis D'Ambrosio and Chief Merchandising Officer Ron Boire take Bloomberg's Betty Liu on a tour of a Sears. They discuss the power of brands like the Kardashian sisters and actress Sophia Vergara in driving sales at Sears and Kmart stores. (Source: Bloomberg)

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