Categories: AdBrite

Open-Sourcing Online Ad Targeting

Posted by: Rob Hof on April 10

There’s a glut of online ad networks out there, hundreds of them, each using their own particular flavor of targeting technologies—from Google’s contextual AdSense to many others that track people’s…

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BusinessWeek writers Peter Burrows, Cliff Edwards, Olga Kharif, Aaron Ricadela, Douglas MacMillan, and Spencer Ante dig behind the headlines to analyze what’s really happening throughout the world of technology. One of the first mainstream media tech blogs, Tech Beat covers everything from tech bellwethers like Apple, Google, and Intel and emerging new leaders such as Facebook to new technologies, trends, and controversies.

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