Posted by: Olga Kharif on October 15, 2009
In a research note released today, Global Equities Research analyst Trip Chowdhry reports that Motorola is prepping to produce 25,000 to 30,000 units of its new Cliq handset per week. The smartphone is destined for T-Mobile USA.
If these production runs prove to be true, that means that Motorola expects the Cliq to sell as well as Palm Pre, which became available from Sprint Nextel in June of 2009. In the first weeks of availability, customers were pouring into Sprint’s stores to get the Pre, and there were shortages. And analysts estimated that Palm produced about 25,000 units per week.
Is it realistic for Motorola to expect the Cliq to do as well as the Pre? Perhaps. T-Mobile has done a good job marketing other devices, such as the T-Mobile G1 from HTC. Since Motorola has staked its whole future on the Cliq and follow-up phones, the handset maker is likely to rev up the buzz about the device as well.
But T-Mobile is a smaller carrier than Sprint, with fewer customers. And that might limit the Cliq’s sales.