AdSense Oddity: Gizmodo Burial Urns

Posted by: Stephen Wildstrom on September 30, 2009

Google AdSense is the service that puts “Ads by Google” display advertisements on many Web pages. It usually does a pretty good job of serving ads relevant to the content of the page—and sometimes it does a little too well.

Today, while reading the RSS feed of Gizmodo in Google Reader, I came across a curious item about a man whose family had placed his ashes inside the case of an old Sun Microsystems SPARCstation. Sure enough, beneath the item was an ad for Shine On Brightly cremation urns, plus offers for discount cremation, a San Francisco Bay ash-scattering service, and a company that will place your cremated remains in an artificial reef off Miami. Who knew? (You can see the Gizmodo item here, but with much duller, non-AdSense ads.

Reader Comments

Jon

September 30, 2009 3:22 PM

Can someone make a good case for AdSense? It disturbs me. It has crossed a boundary in personal space, that may seem weird to say, but none the less it has done something behind a curtain that people may not appreciate looking back upon.

venkataprana

October 4, 2009 2:01 AM

any adsense idea s!

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Bloomberg Businessweek writers Peter Burrows, Cliff Edwards, Olga Kharif, Aaron Ricadela, and Douglas MacMillan, dig behind the headlines to analyze what’s really happening throughout the world of technology. Tech Beat covers everything from tech bellwethers like Apple, Google, and Intel and emerging new leaders such as Facebook to new technologies, trends, and controversies.

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