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Wrike: Making T-Mobile G1 Work for Business Users

Posted by: Olga Kharif on March 24, 2009

A start-up called Wrike has announced an important product today that could make Android-based smartphones more attractive to business users. As you’ll recall, Android is an operating system for smartphones and other devices that was developed by Google and other companies.

Wrike’s ContactsCalendarSync application offers two-way syncronization with Microsoft Outlook e-mail and calendar for users of T-Mobile G1 and other Android-based devices. While Android gadgets are mainly aimed at consumers, the app could make them more appealing to business users as well. That’s crucial to Android’s success, as most smartphone users today are so-called pro-sumers: They use the devices for both business and entertainment. The app will become available on March 26 on Android Market for $24.95.

Reader Comments


March 24, 2009 11:13 PM

Android is pro-Google and Google is anti-Windows.

Android works great with Gmail and Gmail's 'reply-to' feature allows even businesses to send and receive from business addresses, almost hiding the gmail account from which Android is actually selling.

Wrike - here's a better Android business app idea...create an app that lets Android users easily track the number of minutes the phone is used for business and the number it's used for personal, making tax time easier.


April 3, 2009 4:27 AM

Good news from Wrike. We rolled out a limited-time offer on April, 2. Now the price is cut down to $9.95. This offer is valid untill April, 14. Don't miss your chance!

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Bloomberg Businessweek writers Peter Burrows, Cliff Edwards, Olga Kharif, Aaron Ricadela, and Douglas MacMillan, dig behind the headlines to analyze what’s really happening throughout the world of technology. Tech Beat covers everything from tech bellwethers like Apple, Google, and Intel and emerging new leaders such as Facebook to new technologies, trends, and controversies.



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