BlackBerry Flip Phone Arrives

Posted by: Stephen Wildstrom on September 10, 2008

I had a quick look at the new BlackBerry Pearl Flip 8220, announced Sept. 9 and available later in the fall from T-Mobile in the U.S. Think of it as a BlackBerry Pearl recrafted into a flip phone industrial design.
bb_flip.gif Pricing was not announced, but since the Flip is intended to appear to the same demographic as the original candybar Pearl, I expect it to come in close to the Pearl’s price of $100 with a two-year contract.

The Flip should help Research In Motion extend BlackBerry’s reach into consumer markets, especially among younger customers. While BlackBerry’s traditional market is mobile executives who prize the devices primarily for their e-mail features, T-Mobile confirmed that a substantial number of Pearls are being sold without data plans, mostly to young buyers who value them as texting tools.

Reader Comments

Westernfan

December 1, 2008 12:37 PM

So when is a GPS compatable version going to become available?

Westernfan

December 1, 2008 12:38 PM

Has Lifeinphone been reviewed? It sounds like a worthy upgrade to any number of phones.

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Bloomberg Businessweek writers Peter Burrows, Cliff Edwards, Olga Kharif, Aaron Ricadela, and Douglas MacMillan, dig behind the headlines to analyze what’s really happening throughout the world of technology. Tech Beat covers everything from tech bellwethers like Apple, Google, and Intel and emerging new leaders such as Facebook to new technologies, trends, and controversies.

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