Yahoo's Response to Microsoft: We'll Take Our Sweet Time

Posted by: Rob Hof on February 1, 2008

Reading between the lines of this FAQ from Yahoo released today…

FAQ: Unsolicited Proposal From Microsoft

Q1. How is Yahoo! responding to Microsoft’s proposal?

The Yahoo! Board is undertaking a deliberate review process. They’re going to take time to thoroughly evaluate the proposal in the context of Yahoo!’s strategic plans. This will include evaluating all of the Company’s strategic alternatives – including maintaining Yahoo! as an independent company. That process will take some time, but the Board will ultimately pursue the option that it believes can best maximize value for our shareholders.

BW TRANSLATION: You can’t have us yet, Microsoft. Unless you pony up a lot more. Maybe not even then, if we can find enough friends with extra dough.

Q2. How long will the Board’s review process take?

A review process like this is fluid, and it can take quite a bit of time.

BW TRANSLATION: Jerry can only talk to one private-equity firm at a time.

Q3. Will the Board seek proposals from any other companies?
The Board is going to evaluate all of Yahoo!’s strategic alternatives and pursue the option that it believes can best maximize value for our shareholders.

BW TRANSLATION: Yes.

Q4. What would a deal like this mean for Yahoo!’s users, advertisers, publishers, partners and people?

Yahoo!’s Board is going to evaluate all aspects of this proposal carefully and promptly in the context of the company’s strategic plans and alternatives. So it wouldn’t be appropriate to speculate about the potential benefits or challenges of a deal. But the review process that’s underway won’t have any impact on our efforts to deliver value to all of our users, advertisers, publishers and partners – as well as new and exciting opportunities to our employees.

BW TRANSLATION: Who knows? Just keep placing ads with us, OK? Pretty please?

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Bloomberg Businessweek writers Peter Burrows, Cliff Edwards, Olga Kharif, Aaron Ricadela, and Douglas MacMillan, dig behind the headlines to analyze what’s really happening throughout the world of technology. Tech Beat covers everything from tech bellwethers like Apple, Google, and Intel and emerging new leaders such as Facebook to new technologies, trends, and controversies.

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