Reader Comments

Google and DoubleClick

April 17, 2007 07:43 PM

I believe this is a bad investment motivated by the competition between Google and Microsoft. I hope what happened to Excite search engine (a one time $40 billion corporation) will not happen to Google. It seems human beings just don't learn from past errors.

Carter Powers

April 30, 2007 02:06 PM blog has an interesting post that visually maps Google's common relationships with DoubleClick. Here is the excerpt:

Google's acquisition of DoubleClick may have been the culmination of multiple 'behind-the-scenes' relationships between the two companies. Common relationships between Google and DoubleClick that IntellectSpace’s Knowledge Map discovered are:

-Eric Schmidt's (Google's CEO and former Chairman) is on the Board of Siebel, and likely crossed paths with Peter Prainik, who was a senior VP at Seibel before assuming the post of Chief Marketing Officer at DoubleClick.

-Ann Mather spent over 10 years at Disney before becoming a Director of Google, and Thomas S Murphy was the long-time Chairman of Disney prior to becoming a Director of DoubleClick.

-Patrick J Healy, Mark E Nunnelly, and David N Strohm, who are all board members of DoubleClick, attended Harvard Business School with John Doerr, who sits on Google's board of directors.

-Kavitark Ram Shriram sits on the Board of Google and is an alumni of Michigan University with Kevin J O’Connor – DoubleClick’s founder and former Chairman and CEO.

To view an interactive Knowledge Map of Google's and DoubleClick's relationships, paste the following URL in an Internet Explorer:

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BusinessWeek writers Peter Burrows, Cliff Edwards, Olga Kharif, Aaron Ricadela, Douglas MacMillan, and Spencer Ante dig behind the headlines to analyze what’s really happening throughout the world of technology. One of the first mainstream media tech blogs, Tech Beat covers everything from tech bellwethers like Apple, Google, and Intel and emerging new leaders such as Facebook to new technologies, trends, and controversies.

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