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Note to Wireless Carriers: Free the Music

Posted by: Heather Green on July 13, 2005

Daniel Schulman, the head of Virgin Mobile USA, warned wireless carriers with aspirations of offering music services that they had better allow people to move those songs around freely—or risk alienating their audience, according to a recent Reuters article.

The wireless carriers should take heed. People are used to flexibility when it comes to digital music, and trying to lock songs onto the phone is a guaranteed way to turn them off.

Reader Comments


July 13, 2005 5:09 PM

I couldn't agree more.

Verizon is the prime offender in that they typically disable functions ( e.g. Bluetooth file transfer ) on their phones in a
sleazy attempt to increase revenue. This sort of behavior will alienate many tech-savvy users, as well it should.

As for me, I use a Motorola 270C for phone calls, and a 40GB
iPod for music, and a Palm device for contacts, because at the current state of the art, convergence "phone+x" devices are a bad joke.

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Bloomberg Businessweek writers Peter Burrows, Cliff Edwards, Olga Kharif, Aaron Ricadela, and Douglas MacMillan, dig behind the headlines to analyze what’s really happening throughout the world of technology. Tech Beat covers everything from tech bellwethers like Apple, Google, and Intel and emerging new leaders such as Facebook to new technologies, trends, and controversies.



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