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Singing songs for video games

Posted by: Stephen Baker on April 14, 2005

Just heard the word from Activision, the game company, that popular bands, including Taking Back Sunday, have created four new songs for a new video game, Fantastic Four Super Heroes. Each song represents one character. Now that the Fantastic Four has the theme songs, it’ll be that much easier to get free promotions for the video game on radio—not to mention cellphone ringtones.

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Bloomberg Businessweek writers Peter Burrows, Cliff Edwards, Olga Kharif, Aaron Ricadela, and Douglas MacMillan, dig behind the headlines to analyze what’s really happening throughout the world of technology. Tech Beat covers everything from tech bellwethers like Apple, Google, and Intel and emerging new leaders such as Facebook to new technologies, trends, and controversies.

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