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Trulia: Truly An Improvement

Posted by: Peter Coy on May 14, 2007

If you don’t already know Trulia, check it out.Trulia.gif If you’ve used it before, check it out anyway, because as of the official launch last week there’s a new user interface and some new kinds of interactivity, like a way for members of the community to chat about neighborhoods (Trulia Voices).

Trulia has real estate listings. It doesn’t have nearly as many as, which is the official site of the National Association of Realtors, but that’s because Trulia has to get its listings directly from brokerages like Century 21 and Coldwell Banker. The offsetting benefit is that Trulia doesn’t have to follow all of the NAR’s stultifying rules. With Trulia, you can see comparable properties and transaction histories, which are prohibited under certain Multiple Listing Services’ rules. Trulia says that over 90 of the 100 biggest brokers are in its system.

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Reader Comments


May 16, 2007 02:56 PM

I have had a few issues with how Trulia mines their listings, meaning i find many that are no longer valid. I am in California, so I have been using, which is set up as a brokerage so they have access to the MLS listings and have accurate information. They just launched in LA according to an LA Times article I read on Sunday, and I have been using them exclusively since. Any body else out there checked out Movoto yet?


June 10, 2007 04:43 PM

I am in Wisconsin and have been using another listing engine called homSALE. They even list FSBO's so it is a very complete list.

Thank you for your interest. This blog is no longer active.



BusinessWeek editors Chris Palmeri, Prashant Gopal and Peter Coy chronicle the highs and lows of the housing and mortgage markets on their Hot Property blog. In print and online, the Hot Property team first wrote about the potential downside of lenders pushing riskier, "option ARM" mortgages and the rise in mortgage fraud back in 2005—well ahead of many other media outlets. In 2008, Hot Property bloggers finished #1 in a ranking of the world's top 100 "most powerful property people" by the British real estate website Global edge. Hot Property was named among the 25 most influential real estate blogs of 2007 by Inman News.

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