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Categories: The Big Game

Teleflora's Super Bowl Ad Got Best Online Buzz for the Buck

Posted by: Burth Helm on February 04

That's according to a quick study by social media tracker Networked Insights, which looked at the online searches and discussions about each Super Bowl advertiser in the few days before...

Two Million People Swarm Denny's for a Grand Slam Breakfast

Posted by: Burth Helm on February 03

Denny's hit, ahem, a grand slam with its Super Bowl promotion. On Sunday during its Super Bowl ad, Denny's announced that it would serve a free "Grand Slam" breakfast (eggs,...

Monday Morning Quarterbacking: Memos To Super Bowl Advertisers 2009

Posted by: David Kiley on February 02

A few memos on the Super Bowl ads. Memo To Hyundai: If you are going to tout the fact that the Genesis won the North American Car of the Year...

An Open Letter To CNN's Amy Holmes

Posted by: David Kiley on November 01

I was watching the 10/31 installment of "Real Time With Bill Maher" during which the discussion naturally centered on the election. Guest and conservative commentator Amy Holmes, who is a...

New Pro-Obama Video: Conservatives For Obama

Posted by: David Kiley on October 24

One of the narratives of this Presidential campaign has been the so-called “Obamacans,” aka Republicans who have not bought into John McCain as an agent of change. In recent weeks,...

GOPers Beat Obama in TV Ratings: Helped by Timing and NFL

Posted by: David Kiley on September 08

If TV ratings for political convention speeches is any indicator, voter turnout in November should be sky-high. The GOP presidential nominee John McCain had a viewership last Thursday night of...

White House Drug Ad Aims At Parents on Super Bowl

Posted by: David Kiley on January 25

The White House drug office will run an ad during the Super Bowl that tries to make parents more aware of prescription drug abuse by children. The ad features features...


News, opinions, inflammatory meanderings and occasional ravings about the world of advertising, marketing and media. By marketing editor Burt Helm, Innovation Editor Helen Walters, and senior correspondent Michael Arndt.

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